Since our founding in 1987, Ad Efx has introduced millions of new customers to our clients through our innovative use of personal contact advertising. The Ad Efx method of preparing and printing an attractive introductory gift certificate highlighting our client’s goods and services coupled with a personal presentation from highly trained sales representatives has proven to be the most cost effective and successful way to attract and retain new and excited customers. Ad Efx operates primarily within the service industries and specialize in the salon and day spa, entertainment and automotive fields although our winning formula can be modified to suit many other businesses.
The effectiveness of many advertising campaign can be measured in two key areas: brand recognition and new customer introductions. Ad Efx blankets our client’s demographic locale with our sales representatives and, because our presentations are done face to face with the local business community, furthermore, Ad Efx is able to create a “buzz” about their business. Whether a prospective customer takes advantage of the gift certificate or not, they have still been informed of the business, the services and staff and will now become a key component of the word of mouth advertising that can truly make or break any company.
All Ad Efx promotional campaigns are managed by an individual program director and each campaign is prepared to showcase each client’s exclusive services and specialists. The Ad Efx team believes that every business has unique goals and needs and that each client deserves to have individual recognition and special attention paid to those goals. Your business isn’t “grouped” with similar offerings and the Ad Efx sales representative’s focus on only one campaign at a time. The Ad Efx solution provides an orientation at the beginning of each campaign and trains you and your staff to maximize the available benefits and realize the utmost in profits and customer satisfaction.
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